Chinese Broadcasting Company
Tour  for Expo 2015 promotional video
11 participants
10 days in Jan 2013
Milan and Lombardy Region

Organization of  the tour for a Chinese TV chain travelling trhough Italy to make a video about Expo 2015 and related opportunities for tourism.

In particular we took care of the week spen in Lombardy, organizing travel arrangements for the 11 people troupe and building up a program featuring institutional meetings and technical visits to sites related to Expo themes, like a Research Park for agro-food and biotech sectors in the Lombard countryside.

Concerning tourism opportunities, beyond the classic Milan Duomo, Scala Theatre and Como Lake, we led them to discover some less known treasures, like Museo del Novecento, Codex Atlanticus at Pinacoteca Ambrosiana, a collection of ancient music instruments and the art of litumaking in Cremona, recently declared Intangible Heritage of Humanity by Unesco.